WanderLust is bringing a whole new angle to their work. Their famous blog is already overflowing with creativity, but for the past few weeks they have been putting up some amazing videos of their wanderings. Their most recent post is a silent video-story featuring Bestey Johnson pieces. They were able to take the brand's content and give it a magical, mysterious background story to compliment it. It's as if every piece of clothing has a certain effect on them, and by mending music, movement and fashion they are able to perfectly evoke the brand's personality.
A little over a week ago, Tom Mendes shot Emily and Abigail in dresses made out of Lucky magazines made by their creative new intern/designer Tricia Padich. Below is the behind-the-scenes video shot and edited by Scott Kosiorek. WanderLust is quickly evolving through their blog, and every day they bring a unique outlook on fashion as well as a whole new way of framing the industry.
Lucky Magazine Dress Photoshoot from Lovely Wanderlust on Vimeo.
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